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“I’m excited to partner with the leadership team and the board as we continue to move Vision Critical forward in the CXM market,” said Raihan, who will lead product strategy, product management, research & development, engineering, UX design and customer cloud operations for the company. “Both Ross and I look forward to galvanizing employees to drive world-class execution and build a customer-centric culture that is based on growth and a winning environment.”
Raihan has over 20 years of technology and product leadership experience in the United States and Canada. He is a veteran of SAP, Cisco, Infor, and Accenture. He comes to Vision Critical from Cisco where he served as the Global GM for the Internet of Things (IoT) business unit. He led a team of 1,200 engineers, architects and product managers that made digital strategies come to life by harnessing the power of IoT, cloud, analytics and AI/machine learning. Prior to joining Cisco, Raihan spent a decade with SAP. As Senior Vice President & COO at SAP, Raihan was responsible for product operations, value engineering, solution engineering, industry products and centers of excellence.
About Vision Critical
Vision Critical is a cloud-based CXM SaaS company that specializes in gathering and applying the hardest-to-reach customer experience data. Using proprietary technology and processes, Vision Critical is able to deeply engage any audience to increase voluntary customer data capture and apply that data to improve customer experience. With its unique, relationship-based approach, Vision Critical’s Sparq platform enables companies to interact directly with consented audiences of customers. Unlike traditional voice-of-customer methods, Vision Critical unlocks the real-time feedback that companies need to build better products, deliver better services and achieve better business outcomes hand in hand with their own highly engaged, deeply understood customers.
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